North Carolina State University Athletics
XM Satellite Radio To Carry ACC Football and Basketball
7/16/2004 12:00:00 AM | Pack Athletics
July 15, 2004
XM Satellite Radio (Nasdaq: XMSR), America's leading provider of satellite radio with over 2.1 million subscribers, today announced that it will broadcast Atlantic Coast Conference (ACC) and Pacific-10 Conference (Pac-10) football and men's and women's basketball games to listeners across the country starting this fall.
As the official satellite radio partner of the Pac-10 and ACC, XM Radio will carry the football and basketball games as part of its basic channel line-up. Terms of the deal were not disclosed. XM offers more than 120 digital radio channels of commercial-free music and premier sports, news, and talk radio for a monthly subscription fee of $9.99.
"One of our goals is to reach the expanding audience of ACC fans with a growing number of media platforms," said ACC Commissioner John D. Swofford. "With XM Radio being the nation's leading satellite radio provider, it is an ideal partner to deliver ACC football and men's and women's basketball games to our fans from coast to coast. We're very excited that the millions of people who subscribe to XM Radio will soon be able to tune into ACC action no matter where they reside within the United States."
"The Pac-10 is committed to upholding a tradition of excellence that dates back nearly 100 years, and XM Radio has demonstrated the kind of commitment it takes to be number one," said Thomas C. Hansen, Pac-10 Commissioner. "We're thrilled that our fans will be able to tune into our conference games on XM Radio from coast to coast. This is an important and innovative partnership for the Pac-10, and we know that our fans throughout the country are going to love hearing games on XM."
"XM cannot be more excited to have the marquee conference match-ups of the ACC and Pac-10, which represents more than 400 sporting events. These conferences showcase some of the best players, coaches, and fans that college sports has to offer. Each has an extraordinary history of athletic achievement, as well as enormous fan and alumni support," said Hugh Panero, President and CEO of XM Satellite Radio.
