North Carolina State University Athletics

ESPN, The Truck to Make Appearance at Jimmy V Classic
11/13/2003 12:00:00 AM | Women's Basketball
Nov. 13, 2003
RALEIGH, N.C. - The V Foundation for Cancer Research will host ESPN's state-of-the-art interactive extravaganza - ESPN The Truck - on Saturday and Sunday, November 22 and 23. Ticket holders to the Maryland-North Carolina State Football Game on November 22 and the Jimmy V Women's Classic November 23 will be able to tour ESPN The Truck, which will be parked in the RBC Parking Lot, free-of-charge.
ESPN The Truck is a completely interactive experience contained within a 53-foot trailer and an adjacent home theater tent. Presented nationally by NFL Youth Football Programs (NFL Youth), ESPN The Truck offers sports fans of all ages the opportunity to experience and sample ESPN's extensive line-up of new technology consumer products.
The Truck will be open to all fans of the Jimmy V Women's Basketball Classic starting at 10:30 a.m. on Sunday the 23rd and remain open until the start of the second game. The truck will be available for viewing only by Jimmy V Women's Classic ticket holders due to parking constraints at the RBC Center Parking Lot.
The truck will also make a "special guest appearance" at the North Carolina State vs. Maryland football game at the same RBC Center parking lot location on Saturday, November 22nd. Ticket holders will be able to tour ESPN The Truck free-of-charge beginning 2.5 hours before kickoff. ESPN The Truck will close once the game starts.
"We are so grateful to ESPN, for making this wonderful opportunity available to our Classic fans," said Foundation CEO Nick Valvano. "ESPN's commitment to The V Foundation and this event is overwhelming, and I hope our Raleigh/Triangle area friends will come out, support the Jimmy V Women's Basketball Classic and enjoy this very special attraction, ESPN The Truck," Valvano concluded.
"We are delighted that ESPN The Truck will be in Raleigh as part of ESPN's continuing commitment of support for the worthy contributions of the Jimmy V Foundation to cancer research," said Jeff Siegel, ESPN vice president of affiliate advertising sales and marketing. "ESPN the Truck is a demonstration of the cutting edge products and services that ESPN is constantly developing to better serve the sports fan, our affiliates and our advertisers," he added. "It is truly a hands-on experience that no sports fan should miss."
The numerous interactive exhibits inside ESPN the Truck include:
* Replica SportsCenter Desk - allows fans to play sports anchor and take home their very own "Keep It Reel" audition tape; * ESPN Evolution - a gallery of ESPN's historic contributions to the world of sports television * ESPN.com - three computer monitors with links to ESPN.com and web sites dedicated to SportsFigures and ESPN, The Truck * ESPN Sports Bar - bank of television monitors which allow fans to select from a menu of video sources, including ESPN domestic networks, Pay-Per-View and special programming videos * NFL Flag Kiosk - visitors can learn more about the NFL FLAG program and sign up to participate * SEGA Sports NFL 2K3 - play this video game for PlayStation2, Xbox and Nintendo GameCube
About ESPN Based in Bristol, Conn., ESPN, Inc., The Worldwide Leader In Sports, is 80 percent owned by ABC, Inc., which is an indirect subsidiary of The Walt Disney Company. The Hearst Corporation holds a 20 percent interest in ESPN. ESPN, Inc. includes six domestic television networks (ESPN, ESPN2, ESPN Classic, ESPNEWS, ESPN Extra, ESPN Now), ESPN International (20 international networks and syndication), ESPN Radio, ESPN.com, ESPN The Magazine, ESPN Regional Television, SportsTicker, and ESPN Enterprises, overseeing brand extensions such as ESPN Zone, pay subscription packages and consumer products. ESPN HD was launched on March 30; ESPN is scheduled to debut its Spanish language network - ESPN Deportes -in early 2004.
About The V Foundation for Cancer Research The V Foundation for Cancer Research is a charitable organization dedicated to saving lives by helping to identify the causes and develop the cures for the over 100 diseases that are cancer. The Foundation was created in 1993 by ESPN and Jim Valvano, former legendary NC State basketball coach and ESPN broadcaster. Since its inception, The Foundation has raised more than $30 million and awarded 190 cancer research grants.



